Marketing automations

Your ads, your channels, your inventory that pay off

Facebook Ads, Google Ads, Marketplace and TikTok. A dedicated team, dynamic inventory carousels, and clear reporting on what every dollar generates.

71

Equipped dealerships

4

Integrated channels

A/B

Continuous testing

Live

Analytics & reporting

The channels

Four platforms, one cohesive strategy

Each channel has its role in the purchase funnel. We activate them and make them work together — not in silos.

Awareness · Lead

Facebook & Instagram Ads

Monthly ads by model with systematic A/B testing. Hyperlocal geo-targeting around your dealership to generate showroom traffic.

  • Creation of video and static ads each month
  • Geo-targeting within dealership radius to drive walk-ins
  • Continuous optimization based on performance
Intent · Conversion

Google Ads (Search + VLA)

Capture shoppers at the moment of decision. Search to defend your brand terms, Vehicle Listing Ads to show your inventory at the top of the results.

  • Search campaigns with call tracking
  • VLAs synced to your inventory in real time
  • Direct traffic to your vehicle pages (VDPs)
Visibility · Volume

Facebook Marketplace

Automatic distribution of your used inventory on the platform most visited by local buyers. Real-time updates of prices and statuses.

  • Automatic sync with your inventory
  • Optimized photos and descriptions
  • Track messages directly in Messenger
Gen Z · Mobile

TikTok Automotive Ads

Dynamic inventory carousels on the most engaging platform for young buyers. Native swipe format, very competitive acquisition cost.

  • Real-time vehicle carousels
  • Highly engaged, mobile-first audience
  • Direct traffic to your VDPs

Our method

A data-driven cycle, not a monthly ad stunt

Every month, your Autoroot team analyzes, plans, executes, and measures. No black box — you know exactly what works and why.

01
Découverte
482k
portée · premier contact
02
Considération
124k
engagés · 25,8%
03
Décision
38,2k
événement · 7,93%
04
Conversion
11 388
Taux de conversion · 2,36%
Taux de conversion · 30J
v2.36
2,36%
▲ 18,6%
Visiteur vers client, tous canaux confondus
Flux étape par étape
en direct · t-0:42
Découverte
482 000 100%
100%
Considération
124 200 −74,2%
25.8%
Décision
38 210 −69,2%
7.93%
Conversion
11 388 −70,2%
2.36%
Signaux par cohorte
auto · 14:02:33
A·01 Social payant → Reels (à froid) +12,4%
A·02 Recherche organique · longue traîne +8,1%
C·07 Email · réengagement 30J +6,6%
D·14 Panier abandonné · push 1h +4,2%
X·22 Display · vue indirecte ±0,4%
autoroot · parcours
en direct
De la première impression au premier achat.
01
Découverte
482k
portée · premier contact
02
Considération
124k
visites · sessions engagées
03
Décision
38,2k
événement · intention qualifiée
04
Conversion
11 388
Taux de conversion · premier achat
Taux de conversion · 30J
v2.36
2,36%
▲ 18,6%
Visiteur vers client, tous canaux confondus
Flux étape par étape
en direct · t-0:42
Découverte
482 000 100%
100%
Considération
124 200 −74,2%
25.8%
Décision
38 210 −69,2%
7.93%
Conversion
11 388 −70,2%
2.36%
Signaux par cohorte
auto · 14:02:33
A·01 Social payant → Reels (à froid) +12,4%
A·02 Recherche organique · longue traîne +8,1%
C·07 Email · réengagement 30J +6,6%
D·14 Panier abandonné · push 1h +4,2%
X·22 Display · vue indirecte ±0,4%

A dedicated team, based in Quebec

Account leads, creatives, media planners. You have a single point of contact who knows your dealership and your market.

Free audit · 30 minutes

Discover where you are burning budget and where you're leaving money on the table

We audit your current Facebook, Google, Marketplace, and TikTok campaigns. We deliver a concrete report with 5 to 10 priority actions — whether you stick with your current agency or not.

No obligation, no pressure
Actionable report delivered
Dedicated team in Quebec

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