01
Scope of the Terms
These terms apply to the website, pages, content, forms, demos, tools, communications, and digital services associated with Autoroot Technologies.
Terms of Use · Autoroot Technologies
Terms of Use
These terms govern access to the autoroot.ai website, forms, demos, digital tools, and services offered by Autoroot Technologies.
QC
Quebec and Canada Framework
B2B
Services for dealerships
AI
Automation and data
Last updated
May 28, 2026
These terms are provided as a general framework for use. They do not replace a written commercial agreement between Autoroot Technologies and a client, nor legal advice tailored to a specific situation.
Section 01
Acceptance of terms
By accessing the autoroot.ai site, submitting a form, requesting a demo, or using our services, you agree to these Terms of Use.
02
Rejection of the Terms
If you do not accept these terms, you must cease using the Autoroot Technologies site and services.
03
Separate Agreements
When a client signs a proposal, purchase order, service agreement, or contract with Autoroot, the terms of that agreement prevail in the event of a conflict with these general terms.
Section 02
About Autoroot
Autoroot Technologies develops digital solutions for the automotive industry, including websites, inventory, marketing automations, online sales, integrations, and tools powered by artificial intelligence.
A
Services for Dealerships
Autoroot’s services are primarily intended for car dealerships, auto groups, and businesses in the automotive sector.
B
Variable Availability
Available features may vary depending on the plan, contract, enabled integrations, third-party providers, and configurations specific to each client.
C
No Guarantee of Results
Results related to SEO, advertising campaigns, conversions, leads, sales, or web performance may vary due to multiple external factors.
D
Service Evolution
Autoroot may modify, enhance, suspend, or replace certain features in order to advance its products, technologies, and integrations.
Section 03
Use of the site
You agree to use the autoroot.ai site lawfully, reasonably, and in accordance with these terms.
Permitted use
You may browse the site, request information, fill out a form, request a demo, contact Autoroot, and use the services in accordance with the applicable terms.
Prohibited uses
Use the site for fraudulent, illegal, deceptive, or abusive purposes.
Attempt to gain unauthorized access to our systems, servers, databases, accounts, or interfaces.
Copy, extract, reproduce, or extensively reuse the site's content without written permission.
Transmit content that is malicious, offensive, defamatory, misleading, or contrary to applicable laws.
Use our forms to send spam, fake requests, or inaccurate information.
Section 04
Forms and communications
When you fill out a form, you agree to provide information that is accurate, complete, and up-to-date.
01
Demonstration requests
By submitting a request for a demonstration, audit, support, or information, you authorize Autoroot to contact you in order to respond to your request.
02
Commercial electronic messages
When required by Canada's Anti-Spam Legislation (CASL), Autoroot will obtain your consent before sending you commercial electronic messages.
03
Unsubscribe
Commercial communications sent by Autoroot will include, where applicable, the required identifying information and an unsubscribe mechanism.
Section 05
Data, inventory and client content
Autoroot can process, display, synchronize or integrate data provided by its clients or by third-party systems.
Client responsibility
The client remains responsible for the accuracy, legality, compliance, and updating of the data, content, prices, vehicles, images, promotions, descriptions, forms, leads, and business information it provides or authorizes to be integrated into Autoroot’s services.
Inventory
Vehicles, prices, availability, images, and descriptions may come from DMS, CRM, files, APIs, or external providers.
Leads
Forms, test drive requests, credit applications, calls, messages, or conversations may be forwarded to the client or to its tools.
Third-party systems
Autoroot cannot be held responsible for errors, delays, or omissions arising from external sources or connected systems.
Sites powered by Autoroot
Dealers and end users
Autoroot may provide technologies, interfaces, websites, forms, inventory modules, artificial intelligence tools, or other digital services to automotive dealers. When a user interacts with a site, a form, or a tool owned by a dealer and powered by Autoroot, the dealer may act as the primary party responsible for certain information displayed or collected, including prices, promotions, availability, credit applications, test-drive requests, trade-ins, and commercial communications.
Autoroot may act as a technology provider, service provider, or subcontractor, depending on the context and the applicable agreement with the dealer. The policies, terms, and practices of the relevant dealer may also apply.
Section 06
Artificial intelligence and automations
Some Autoroot services may use technologies for artificial intelligence, recommendations, content generation, analytics, or conversational assistance.
Automatically generated results+
Even though Autoroot makes reasonable efforts to ensure the quality, relevance, and reliability of results, automatically generated content, recommendations, or answers may contain errors, approximations, or incomplete information.
Validation before publication+
The client is responsible for reviewing and validating important content before its publication or commercial use, including prices, promotions, vehicle descriptions, financing terms, legal information, and customer communications.
Chatbot, conversations and assistance+
Conversational tools can assist users, qualify requests, or direct prospects to a human team. They do not replace the final validation of an advisor, a dealer, or a qualified professional.
Section 07
Integrations and third-party services
Autoroot’s services can integrate with platforms, APIs, tools, or third-party providers used by dealerships.
API
Connected platforms
DMS, CRM, advertising tools, payment services, analytics, messaging, inventory, and data providers.
!
Third-party limitations
Autoroot does not control third-party services and does not guarantee their availability, security, accuracy, or continuity.
T
Provider-specific terms
Use of third-party services may be subject to their own terms, policies, fees, technical limits, and access rules.
Law 25 · Quebec
Privacy and personal information
Autoroot recognizes the importance of protecting personal information in accordance with the laws applicable in Quebec and Canada.
Limited Collection
When you use our site, fill out a form, or contact us, certain information may be collected, including your name, email, phone, company, title, business needs, and any information you voluntarily provide.
Use of Personal Information
This information may be used to respond to your requests, deliver our services, improve our platforms, communicate with you, provide support, analyze performance, and comply with our legal obligations.
Rights of Data Subjects
Autoroot is committed to respecting applicable rights, including the rights of access, rectification, withdrawal of consent, and de-indexing where provided by law.
Data Protection Officer
Any questions regarding the collection, use, disclosure, retention, or protection of personal information may be directed to Autoroot's Data Protection Officer.
Separate policy
For more details on the collection, use, disclosure, retention, and protection of personal information, please consult our privacy policy.
Section 09
Cookies and tracking technologies
The Autoroot site may use cookies, pixels, tags, analytics tools, advertising tools, or similar technologies.
Why do we use these technologies?+
They may be used to ensure the site functions, measure audience, improve the user experience, personalize certain content, analyze marketing performance, and support our business activities.
Consent+
When required by law, Autoroot will request your consent before using cookies or technologies that can identify you, locate you, or carry out profiling.
Preference management+
You can manage your cookie preferences using the settings offered on the site or in your browser.
Pricing, promotions and commercial information
The information displayed on a website, a vehicle listing, an advertisement, a promotional page, or any other digital channel may depend on data provided by the client, manufacturer programs, third-party platforms, or automated configurations. Unless otherwise stated, Autoroot is not responsible for determining sale prices, discounts, incentives, rates, fees, taxes, financing terms, or the actual availability of vehicles.
Distance contracts
When services are purchased directly online from Autoroot, certain provisions relating to distance contracts may apply, including under Quebec's Consumer Protection Act when a consumer is involved. For services intended for businesses, specific commercial terms are generally set out in a proposal, purchase order, service agreement, or separate contract.
Section 10
Intellectual property
The autoroot.ai website, its design, texts, visuals, logos, trademarks, interfaces, components, code, software, features, databases, methodologies, and documents belong to Autoroot Technologies or its licensors, unless otherwise indicated.
You may not copy, modify, distribute, sell, rent, reproduce, publish, disassemble, or exploit these elements without Autoroot’s prior written authorization. Trademarks, logos, or content belonging to clients, dealers, manufacturers, or partners remain the property of their respective owners.
Client references
Autoroot may publish testimonials, logos, case studies, project examples, or client references when authorized or reasonably permitted as part of the business relationship. A client may contact Autoroot to request the removal or modification of a reference concerning them.
Section 11
Availability, security and access
Autoroot makes reasonable efforts to keep its site and services accessible, secure, and operational.
Accounts and passwords
You are responsible for maintaining the confidentiality of your access credentials and all activities carried out from your account.
Suspension of access
Autoroot may suspend or restrict access if suspicious, unauthorized, or terms-violating activity is detected.
Interruptions
Access may be interrupted due to maintenance, updates, technical incidents, third-party providers, network outages, or force majeure.
Section 12
Limitation of liability
To the extent permitted by law, Autoroot cannot be held liable for certain indirect damages or losses arising from the use of the site or the services.
Indirect damages
Autoroot cannot be held liable for loss of revenue, loss of profits, loss of data, loss of opportunities, business interruptions, harm to reputation, or other indirect damages.
Business decisions
Autoroot cannot be held liable for decisions made on the basis of information, recommendations, automations, analyses, or content generated or displayed by its tools when these elements have not been validated by the client.
No warranty
The site and its content are provided as is and as available. Autoroot does not guarantee that the information published will always be accurate, complete, up to date, or suitable for a specific situation.
Mandatory liability
No provision of these terms is intended to limit any liability that cannot be limited under applicable law.
Section 13
Suspension or Termination
Autoroot may suspend or terminate access to its site, specific features, or certain services if a user or client breaches these terms, disrupts the operation of the services, compromises system security, or misuses the services.
The terms for terminating paid or contractual services are determined by the applicable agreement between Autoroot and the client.
Section 14
Changes to the Terms
Autoroot may amend these Terms of Use to reflect changes in its services, practices, legal obligations, or operations.
Continuing to use the site or services after a change means that you accept the updated terms.
Section 15
Governing law, jurisdiction and language
These Terms are governed by the laws of the Province of Quebec and the applicable federal laws of Canada.
Subject to mandatory consumer rights, any dispute relating to the site, the services or these Terms will be submitted to the competent courts of the applicable judicial district in Quebec.
These Terms may be provided in French and English. In the event of any discrepancy between the versions, the French version prevails, unless otherwise specified in a separate written agreement.
Contact us
Questions about the terms?
For any questions regarding these Terms of Use, privacy, or the use of the services, you can contact Autoroot Technologies.
CompanyAutoroot Technologies
LocationSherbrooke, Quebec, Canada
Emailinfo@autoroot.ai
Websiteautoroot.ai
Company
© 2026 Autoroot Technologies. All rights reserved.